June 2, 2008

Website Attention Generating Software Solutions

There are a variety of software solutions available for highlighting particular specials, products, or third party websites to the visitors who come to your website. In the early days of the web, banner ads were the popular choice. This quickly led to banner blindness with most websurfers.

To save the day came the first evolution of pop up programs. These worked by invoking a framed browser session either over or behind the page that your visitor was busy reading! Unsurprisingly, the majority of people found these highly annoying, and the counter-attack came from popup-blockers, which soon became commonly installed on browser toolbars and the most popular browsers.

Then a new evolution of dhtml popups came into existence. Instead of opening a new browser window, these would overlay a popup note, hover ad, or fly-in ad within your existing browser session. They are less annoying and much harder for popup blockers to detect and zap. There are many varieties: from instant popover notes designs, to fade-in lightbox overlays, to slide in and fly-in windows. They can be attractive to the eye as well as very versatile, allowing you to embed videos, audio snippets, or an optin form right into the popup.

Software continues to evolve of course, and the latest evolution of attention generating programs allow you to add webpage peel ads to the corners of your webpages. These are far less intrusive than even the latest evolution of popovers, and yet they garner a good response rate from visitors. An example of a peel away ad can be found on the following webpage about Hans Jakobi the real estate investor, promoting the Success University website.

There are numerous webpage peel ad creator programs on the for sale. Some are better than others. The more basic ones only enable you to show a small 500 by 500px peel, and when clicked, they open a new browser window by default.

The more advanced ones enable you to choose between 500 by 500px and larger 600 by 800px ads, enable you to choose whether they will open a new browser window or not, and will enable you to place scrolling text over both your small animated peel as well as your large webpage peel. The most affordable one on the market which provides all of these advanced features is PeelAwayAds.net v2. At only $17, it is in effect a package of four scripts. One for 500 by 500px webpage peel, one for rotating and split testing your webpage peel, one for affiliate promotion, and the version 2 script for the 600 by 800px peel ads with scrolling overlay text options.

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